Most proven lane: Audience x Solution-aware. 41 ads from 7 rivals, 17 clearing the proof bar.
Biggest opening: Offer x Solution-aware. Contested, but nobody has cleared the proof bar.
Variety leader: Rogue Fitness runs 23 distinct lever combinations across 35 analyzed ads.
77 analyzed ads · 7 brands · corpus as of 2026-06-04
◆ 163 more analysis-eligible ads sit scraped in this vertical, not yet analyzed. Gems still buried.
02 · THE RADAR
The diagnosis. Two reads: what is proven, where there is space.
2DAwareness Map
Spokes = the 7 levers · rings = how aware the buyer is (cold rim -> hot centre). Every cell is either validated, contested by rivals, or an open lane.
60 gems found across 21 slots · 14 slots still open
Rings · awarenesstap to focus →
each ring on the map is one of these levels.
OUTER · coldINNER · hot, by the factory
Selected gem
Hover any cell to read it.
Concept threads
A thread is one concept that works at more than one awareness level. You restage the same idea up the spoke - a concept can open as a curiosity hook for unaware buyers and become an offer for most-aware ones. Connected dots = one idea, reframed for each stage.
no multi-level threads in this vertical yet.
tap a thread to focus it - the board isolates to that concept and every count re-scopes to the thread. tap again to clear.
ONE BOARD · TWO READS
the PROOF read - what rivals validated with real spend. every gem = a play you can copy.
no credit card. no demo call. the report is already generated - an account just opens it (and unlocks your own brand audit).
WHERE THIS COMES FROM
77 analyzed ads · 7 brands qualified in · 7 tracked for qualification · corpus as of 2026-06-04
Public Meta Ad Library, analyzed through the AdsFactory intelligence pipeline
A living index, curated for signal: brands qualify in on proof worth emulating, and the index keeps growing - it is never a census of the industry. Competitive intelligence, not a performance prediction.